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elc 2
Early Learning Centre (ELC) is dedicated to providing consumers with innovative and educational toys for children from birth to six years old. ELC was recently acquired by Mothercare plc and like mothercare, ELC stores have a very strong international presence, with plans for an aggressive expansion plan across their existing and new territories.

We have been ELC's representative since 2007.  The ELC brand represents tremendous potential in a market where aspirational parents represent a fast growing segment of the consumer market.